The goal of a customer success group is to retain happy customers who are utilizing your product or service to the fullest. This is definitely a tricky task. Customers generally want to stay informed but don't always have time for a meeting. You need to have a customer communication strategy to ensure you are engaging with your customers in the way they want/need. To achieve this you need to have a communication strategy for 1:1 communications and 1:many communications. VidREACH can be used for both types of messages. Use 1:1 communications for personal messages: Follow up messages, Product Tutorials based on conversations as well as reengaging customers who haven't communicated recently.
1:many communications are perfect for broad messages about product updates, policy changes, or good news stories. By using vidREACH; you can get engaging messages to your customers and they can view them on their own time. This personalized touch will dramatically help with engagement, satisfaction and retention.
Click here to watch the video below and learn more!
